{"id":513,"date":"2026-09-23T16:41:33","date_gmt":"2026-09-23T13:41:33","guid":{"rendered":"https:\/\/otodergi.com\/index.php\/2026\/09\/23\/toyota-turkiye-4-milyonuncu-aracini-banttan-indirdi\/"},"modified":"2026-09-23T16:41:33","modified_gmt":"2026-09-23T13:41:33","slug":"toyota-turkiye-4-milyonuncu-aracini-banttan-indirdi","status":"publish","type":"post","link":"https:\/\/otodergi.com\/index.php\/2026\/09\/23\/toyota-turkiye-4-milyonuncu-aracini-banttan-indirdi\/","title":{"rendered":"Toyota T\u00fcrkiye 4 milyonuncu arac\u0131n\u0131 banttan indirdi"},"content":{"rendered":"<div style=\"text-align:center\"><img decoding=\"async\" src=\"https:\/\/otomobilgazetesi.com\/files\/uploads\/news\/default\/1790181840-d7058.jpg\" class=\"wp-post-image\" alt=\"Toyota T\u00fcrkiye 4 milyonuncu arac\u0131n\u0131 banttan indirdi\" title=\"Toyota T\u00fcrkiye 4 milyonuncu arac\u0131n\u0131 banttan indirdi\" loading=\"lazy\"><\/div><p><strong>T\u00f6rende konu\u015fan Toyota Otomotiv Sanayi T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc ve CEO\u2019su Murat B\u00fclb\u00fcl, \u201cToyota Otomotiv Sanayi T\u00fcrkiye olarak Sakarya\u2019da 4 milyonuncu arac\u0131m\u0131z\u0131 \u00fcretmenin ve hibrit \u00fcretimimizin 10\u2019uncu y\u0131l\u0131n\u0131 kutlaman\u0131n gururunu ya\u015f\u0131yoruz. Ula\u015ft\u0131\u011f\u0131m\u0131z bu kilometre ta\u015f\u0131, yaln\u0131zca bir \u00fcretim ba\u015far\u0131s\u0131 de\u011fil; insan\u0131m\u0131za, \u00fcretim g\u00fcc\u00fcm\u00fcze, kalite anlay\u0131\u015f\u0131m\u0131za ve birlikte \u00e7al\u0131\u015fma k\u00fclt\u00fcr\u00fcm\u00fcze duydu\u011fumuz g\u00fcvenin somut bir g\u00f6stergesidir\u201d dedi.\u00a0<\/strong><\/p>\n<p>Toyota&#8217;n\u0131n Avrupa&#8217;daki en b\u00fcy\u00fck \u00fcretim tesislerinden birine sahip olan ve Sakarya Fabrikas\u0131\u2019nda \u00fcretti\u011fi Toyota C-HR ve Corolla modellerini d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131na ihra\u00e7 eden Toyota Otomotiv Sanayi T\u00fcrkiye (TMMT), 4 milyonuncu arac\u0131n\u0131 \u00fcretti. TMMT, C-HR Hybrid \u00fcretimiyle ba\u015flayan hibrit ara\u00e7 \u00fcretiminde de 10\u2019uncu y\u0131l\u0131n\u0131 geride b\u0131rakt\u0131.<\/p>\n<p>Sakarya\u2019n\u0131n Arifiye il\u00e7esinde bulunan \u00fcretim tesisinde 4 milyonuncu arac\u0131n banttan indirilmesi dolay\u0131s\u0131yla d\u00fczenlenen t\u00f6rene, TMMT y\u00f6netimi, \u00e7al\u0131\u015fanlar\u0131 ile Toyota Motor Corporation y\u00f6neticisi Mitsuhiro Morita ile Toyota Avrupa Ba\u015fkan Yard\u0131mc\u0131s\u0131 Richard Kenworthy de kat\u0131ld\u0131.<\/p>\n<p><strong>Mitsuhiro Morita: \u201cTMMT, Toyota\u2019n\u0131n k\u00fcresel \u00fcretim a\u011f\u0131 i\u00e7inde \u00f6zel bir yere sahip\u201d<\/strong><\/p>\n<p>Toyota Motor Corporation y\u00f6neticisi Mitsuhiro Morita, TMMT\u2019nin kuruldu\u011fu g\u00fcnden bu yana Toyota\u2019n\u0131n k\u00fcresel \u00fcretim a\u011f\u0131 i\u00e7inde \u00f6zel bir yere sahip oldu\u011funu belirterek, \u201cToyota T\u00fcrkiye olarak kaliteye ba\u011fl\u0131l\u0131\u011f\u0131n\u0131z, Kaizen\u2019e adanm\u0131\u015fl\u0131\u011f\u0131n\u0131z ve yerinde inceleme ruhunuz ile Toyota\u2019n\u0131n d\u00fcnya \u00e7ap\u0131ndaki ba\u015far\u0131s\u0131na \u00f6nemli katk\u0131lar sa\u011fl\u0131yorsunuz\u201d dedi.<\/p>\n<p>TMMT\u2019nin Toyota ailesinin \u00f6nemli bir par\u00e7as\u0131 oldu\u011funu s\u00f6yleyen Mitsuhiro Morita, Japonya\u2019daki fabrikalarla s\u00fcrd\u00fcr\u00fclen insan, bilgi ve deneyim payla\u015f\u0131m\u0131n\u0131n g\u00fc\u00e7l\u00fc bir ba\u011f olu\u015fturdu\u011funu ifade ederek, TMMT\u2019nin Avrupa\u2019daki Toyota \u00fcretiminin \u00f6nemli merkezlerinden biri haline gelmesinden duydu\u011fu gururu dile getirdi.<\/p>\n<p><strong>\u201cToyota Corolla\u2019n\u0131n 60. y\u0131l\u0131n\u0131 kutluyoruz\u201d<\/strong><\/p>\n<p>Toyota olarak bu y\u0131l Corolla\u2019n\u0131n 60. y\u0131l\u0131n\u0131 kutlad\u0131klar\u0131n\u0131 belirten Mitsuhiro Morita; Sakarya\u2019da \u00fcretilen ilk Corolla\u2019dan C-HR Hybrid\u2019e kadar TMMT\u2019nin bu k\u00fcresel hik\u00e2yenin \u00f6nemli bir par\u00e7as\u0131 oldu\u011funu vurgulad\u0131. Morita, \u201cTMMT\u2019nin kurulu\u015fundan bu yana emek veren ve bug\u00fcn aram\u0131zda bulunan k\u0131demli \u00e7al\u0131\u015fma arkada\u015flar\u0131m\u0131z\u0131 ayr\u0131ca kutlamak istiyorum. Onlar\u0131n cesareti, ba\u011fl\u0131l\u0131\u011f\u0131 ve \u00f6zverisi TMMT\u2019nin temellerini olu\u015fturdu. Sahip olduklar\u0131 Toyota ruhunu gelecek nesillere aktarmalar\u0131 ise bu miras\u0131n en de\u011ferli par\u00e7as\u0131d\u0131r,\u201d dedi.<\/p>\n<p><strong>Richard Kenworthy: \u201cTMMT\u2019nin ba\u015far\u0131s\u0131nda \u00e7al\u0131\u015fanlar\u0131n, tedarik\u00e7ilerin ve i\u015f ortaklar\u0131n\u0131n katk\u0131s\u0131 b\u00fcy\u00fck\u201d<\/strong><\/p>\n<p>Toyota Avrupa Ba\u015fkan Yard\u0131mc\u0131s\u0131 Richard Kenworthy, TMMT\u2019nin ba\u015far\u0131s\u0131nda \u00e7al\u0131\u015fanlar\u0131n, tedarik\u00e7ilerin ve i\u015f ortaklar\u0131n\u0131n \u00f6nemli katk\u0131s\u0131 bulundu\u011funu belirtti. TMMT\u2019nin g\u00fc\u00e7l\u00fc \u00fcretim k\u00fclt\u00fcr\u00fc, profesyonelli\u011fi ve \u00e7al\u0131\u015fanlar\u0131n\u0131n i\u015fe duydu\u011fu tutkuyla Toyota\u2019n\u0131n global \u00fcretim a\u011f\u0131 i\u00e7inde \u00f6nemli bir konuma ula\u015ft\u0131\u011f\u0131n\u0131 ifade eden Kenworthy, T\u00fcrkiye\u2019nin otomotiv sanayisindeki g\u00fcc\u00fcne de dikkat \u00e7ekti.<\/p>\n<p><strong>\u201cToplumsal de\u011fer yaratmaya ve daha iyi otomobiller \u00fcretmeye devam edece\u011fiz\u201d<\/strong><\/p>\n<p>Otomotiv d\u00fcnyas\u0131n\u0131n h\u0131zla d\u00f6n\u00fc\u015ft\u00fc\u011f\u00fcn\u00fc vurgulayan Kenworthy, TMMT\u2019nin esneklik, kalite anlay\u0131\u015f\u0131, rekabet\u00e7ilik ve yetkin insan kayna\u011f\u0131n\u0131n gelecekteki ba\u015far\u0131lar\u0131n\u0131n temelini olu\u015fturaca\u011f\u0131n\u0131 s\u00f6yledi. Kenworthy, \u201cBizi bug\u00fcne ta\u015f\u0131yan ayn\u0131 tak\u0131m ruhuyla, m\u00fc\u015fterilerimiz, toplum ve gelecek nesiller i\u00e7in de\u011fer yaratmaya; \u2018daha iyi otomobiller\u2019 \u00fcretmeye, \u00e7oklu mobilite yakla\u015f\u0131m\u0131m\u0131z\u0131 desteklemeye ve karbon n\u00f6trl\u00fc\u011f\u00fc yolculu\u011fumuza katk\u0131 sa\u011flamaya devam edece\u011fimize inan\u0131yorum\u201d diye konu\u015ftu.\u00a0<\/p>\n<p><strong>Murat B\u00fclb\u00fcl: \u201c4 milyonuncu arac\u0131m\u0131z\u0131 \u00fcretmenin gururunu ya\u015f\u0131yoruz\u201d<\/strong><\/p>\n<p>Toyota Otomotiv Sanayi T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc ve CEO\u2019su Murat B\u00fclb\u00fcl, \u201cTMMT olarak Sakarya\u2019da 4 milyonuncu arac\u0131 \u00fcretmenin ve hibrit \u00fcretiminin 10\u2019uncu y\u0131l\u0131n\u0131 kutlaman\u0131n gururunu ya\u015f\u0131yoruz\u201d dedi. B\u00fclb\u00fcl, s\u00f6zlerine \u015f\u00f6yle devam etti: \u201c32 y\u0131l\u0131 \u00fcretim ve 2 y\u0131l\u0131 haz\u0131rl\u0131k olmak \u00fczere toplam 34 y\u0131l\u0131 a\u015fk\u0131n ge\u00e7mi\u015fimizde ula\u015ft\u0131\u011f\u0131m\u0131z bu kilometre ta\u015f\u0131, yaln\u0131zca bir \u00fcretim ba\u015far\u0131s\u0131 de\u011fil; insan\u0131m\u0131za, \u00fcretim g\u00fcc\u00fcm\u00fcze, kalite anlay\u0131\u015f\u0131m\u0131za ve birlikte \u00e7al\u0131\u015fma k\u00fclt\u00fcr\u00fcm\u00fcze duydu\u011fumuz g\u00fcvenin somut bir g\u00f6stergesidir.\u201d<\/p>\n<p>B\u00fclb\u00fcl, Corolla \u00fcretimine 1994 y\u0131l\u0131nda ba\u015fland\u0131\u011f\u0131n\u0131 belirterek, 2002 y\u0131l\u0131nda ba\u015flayan ihracat yolculu\u011fu ve son 10 y\u0131ld\u0131r Sakarya\u2019da ba\u015far\u0131yla ger\u00e7ekle\u015ftirilen hibrit \u00fcretiminin, TMMT\u2019nin T\u00fcrkiye\u2019nin \u00fcretim ve ihracat g\u00fcc\u00fcne yapt\u0131\u011f\u0131 katk\u0131n\u0131n \u00f6nemli g\u00f6stergeleri oldu\u011funu s\u00f6yledi.<\/p>\n<p>\u201cBu ba\u015far\u0131ya ula\u015fmam\u0131z\u0131 sa\u011flayan en \u00f6nemli g\u00fcc\u00fcm\u00fcz, Toyota \u00fcretim k\u00fclt\u00fcr\u00fcn\u00fc T\u00fcrkiye\u2019nin g\u00fc\u00e7l\u00fc insan kayna\u011f\u0131 ve \u00fcretim kabiliyetiyle bulu\u015fturmam\u0131z oldu\u201d diyen B\u00fclb\u00fcl, \u201cDeprem, pandemi ve k\u00fcresel krizler gibi zorlu d\u00f6nemleri de ayn\u0131 dayan\u0131\u015fma ve \u00e7\u00f6z\u00fcm \u00fcretme k\u00fclt\u00fcr\u00fcyle birlikte a\u015ft\u0131k. Bug\u00fcn TMMT\u2019nin kalite ve \u00fcretim performans\u0131, y\u0131llar i\u00e7inde hep birlikte olu\u015fturdu\u011fumuz bu g\u00fc\u00e7l\u00fc k\u00fclt\u00fcr\u00fcn eseridir\u201d diye konu\u015ftu.<\/p>\n<p><strong>\u201cD\u00f6n\u00fc\u015f\u00fcm\u00fc izleyen de\u011fil, y\u00f6n veren fabrikalardan biri olmak istiyoruz\u201d<\/strong><\/p>\n<p>Otomotiv sekt\u00f6r\u00fcn\u00fcn b\u00fcy\u00fck bir d\u00f6n\u00fc\u015f\u00fcmden ge\u00e7ti\u011fini vurgulayan TMMT Genel M\u00fcd\u00fcr\u00fc ve CEO\u2019su Murat B\u00fclb\u00fcl, TMMT\u2019nin hedefinin bu d\u00f6n\u00fc\u015f\u00fcm\u00fc yaln\u0131zca takip eden de\u011fil, Toyota d\u00fcnyas\u0131nda y\u00f6n veren fabrikalardan biri olmak oldu\u011funu s\u00f6yledi.<\/p>\n<p>B\u00fclb\u00fcl, \u201cYeni teknolojiler, \u00fcretim kabiliyeti, kalite ve insan geli\u015fimi alanlar\u0131nda kendimizi s\u00fcrekli geli\u015ftirerek \u2018Yeni \u00c7a\u011f\u0131n Lider Fabrikas\u0131 ve K\u00fcresel \u0130hracat Merkezi\u2019 olma hedefiyle ilerliyoruz. Bu hedefe ula\u015f\u0131rken bizi biz yapan de\u011ferlerimizden kopmadan, \u2018Neden?\u2019 diye sormaktan ve Kaizen k\u00fclt\u00fcr\u00fcm\u00fcz\u00fc gelece\u011fe ta\u015f\u0131maktan vazge\u00e7meyece\u011fiz\u201d dedi.<\/p>\n<p>B\u00fclb\u00fcl, bu hedefe ula\u015fmada \u00e7al\u0131\u015fanlar\u0131n eme\u011fi, bilgisi ve geli\u015fime olan inanc\u0131n\u0131n en \u00f6nemli g\u00fc\u00e7 olmaya devam edece\u011fini belirterek, TMMT \u00e7al\u0131\u015fanlar\u0131na, Toyota ailesine, tedarik\u00e7ilere, i\u015f ortaklar\u0131na, payda\u015flara ve ailelere te\u015fekk\u00fcr etti.<\/p>\n<p><strong>\u201cTMMT\u2019nin temelinde Toyota k\u00fclt\u00fcr\u00fc, m\u00fc\u015fteri odakl\u0131l\u0131k ve s\u00fcrekli geli\u015fim var\u201d<\/strong><\/p>\n<p>\u00dcretimin ba\u015flang\u0131c\u0131ndan bu yana fabrikada hizmet vermeye devam eden \u00e7al\u0131\u015fanlar ad\u0131na TMMT Kalite G\u00fcvence Grubu M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Serkan Balc\u0131 konu\u015ftu. Balc\u0131, Toyota Otomotiv Sanayi T\u00fcrkiye ailesine 13 Eyl\u00fcl 1993\u2019te, fabrika hen\u00fcz in\u015faat halindeyken kat\u0131ld\u0131\u011f\u0131n\u0131 belirterek, \u00fc\u00e7 ayl\u0131k Japonca e\u011fitimin ard\u0131ndan d\u00f6rt ayl\u0131k \u00fcretim e\u011fitimi i\u00e7in Japonya\u2019daki Takaoka Fabrikas\u0131\u2019na g\u00f6nderildi\u011fini anlatt\u0131. Balc\u0131, kurulu\u015f d\u00f6neminde \u00f6nlerinde haz\u0131r bir \u00f6rnek olmad\u0131\u011f\u0131n\u0131, ancak hayallerinin ve ba\u015faracaklar\u0131na olan inan\u00e7lar\u0131n\u0131n bulundu\u011funu ifade etti. Japonya\u2019daki e\u011fitimin ard\u0131ndan T\u00fcrkiye\u2019ye d\u00f6nerek \u00fcretim proseslerini kurduklar\u0131n\u0131 ve yeni \u00e7al\u0131\u015fma arkada\u015flar\u0131n\u0131 e\u011fittiklerini anlatan Balc\u0131, ge\u00e7en 32 \u00fcretim y\u0131l\u0131n\u0131n ard\u0131ndan TMMT\u2019nin T\u00fcrk sanayisinin gurur duydu\u011fu ve karde\u015f Toyota fabrikalar\u0131na \u00f6rnek g\u00f6sterilen bir \u00fcretim merkezi haline geldi\u011fini s\u00f6yledi.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Toyota Otomotiv Sanayi T\u00fcrkiye, Sakarya\u2019daki fabrikas\u0131nda 4 milyonuncu arac\u0131n\u0131 \u00fcretti. 1994 y\u0131l\u0131nda seri \u00fcretime ba\u015flayan TMMT, 32 y\u0131ll\u0131k \u00fcretim yolculu\u011funda bu \u00f6nemli e\u015fi\u011fe ula\u015f\u0131rken, C-HR Hybrid ile ba\u015flad\u0131\u011f\u0131 hibrit ara\u00e7 \u00fcretiminde de 10\u2019uncu y\u0131l\u0131n\u0131 geride b\u0131rakt\u0131.<\/p>\n<\/div>","protected":false},"author":1,"featured_media":-999,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-513","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-haberler"],"_links":{"self":[{"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/posts\/513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/comments?post=513"}],"version-history":[{"count":0,"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/posts\/513\/revisions"}],"wp:attachment":[{"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/media?parent=513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/categories?post=513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/otodergi.com\/index.php\/wp-json\/wp\/v2\/tags?post=513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}